snip<<<The answer is not to try to market Freemasonry but instead improve the product, the practice of Freemasonry, to the point where it sells itself. Don’t put the cart before the horse. You can’t talk about how great Freemasonry is until you do a good job of practicing it. Don’t spend all your time and money trying to market a poor product, spend your time and money on making the product better. With a superior product, something they cannot find elsewhere, people will beat down your doors to get in.
So put on great degrees, insure good mentoring, provide extensive Masonic education, see to it that there is great fellowship and perform some meaningful community service or individual aid without expecting anything in return.>>>
brilliant words..
but the trouble is - if you try to improve the best and longest term investment that freemasonry has - and here i mean ritual...
you immediatley encounter considerable resistance and even brutal attitudes of negativity...
robert streeter.