Bro Glen: I guess I think of recruiting as "membership drives" where members go out into the general public with a handful of petitions and say "You want to be a Mason?" as I have seen done with other fraternal groups such as the Knights of Columbus (rough Catholic analog to the Masons:full disclosure- I was a member before I joined the lodge and my sponsor was also a member) I like to think that the internet, billboards and TV announcements are more "informing" than "recruiting"
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Well, not that brazen, a number of states allow solicitation :
UGLE: there is no objection to a neutrally worded approach being made to a man who could be considered a suitable candidate for Freemasonry. There can be no objection to his being reminded, once, that the approach was made. Information for the Guidance of Members of the Craft, 2013, page 36.
Utah: The definition of improper solicitation of a potential candidate is any proposal by a Mason that involves coercion or implied negative retaliation of any kind. 2012 Proceedings Page 39.
NM Code 308. SELECTIVE INVITATION.Any Master Mason in good standing may invite a man he knows to be of good character and morals to join the fraternity if he qualifies under Codes 301, 302 and 303 above
Minnesota rule:
Proper solicitation shall consist of the following: A man of sterling qualities may be approached and informed, but only once. He must be
left to make his own decision. He should not be badgered
Michigan: permits selective solicitation. A Brother can ask a man he knows well if he’d like to join.
The current understanding in CA is that a mason could tell someone that they think that they would be a good mason. After that if asked the mason may provide more information.
TX allows a neutrally worded invitation
Scotland: it is permissible to ask suitable gentlemen if they would consider joining.
It is understood per a Grand lodge officer that Alabama allows an invitation